"This little light of mine. I'm gonna let it shine. This little light of mine. I'm gonna let it shine. Hide it under a bushel, no. I'm gonna let it shine. Let it shine. Let it shine. Let it shine." When I was a kid, we used to sing this song at church. And like with most things, the lesson …
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Smart lead generation: How to publish ideas that position you as the helpful expert
How will they know? How will the people you serve in your business know that you can help them? How will they know that you know what you're talking about? That you've spent a ton of time working day by day to improve and master your craft? Will you tell them "Hey, I know what I'm doing"? Will …
How to build a remarkable business
"There's nothing like it in the world!" Can you say that about your business and the products and services you offer? Or when you talk about what you do, does it sound the same as a bunch of other businesses in your field? These days, your ideal customers have a ton of options available to them. …