Word of mouth advertising is a powerful tool to win more customers. Increasingly, recommendations or rebukes about brands are playing an increasingly larger role in the consumers' decisions about whether or not to buy from a company. Recent data from Convince and Convert shows that word of mouth …
Blog
Want to build a high-performing team? Science says start here
You have the power to transform every person on your team into a high-performer. It doesn't require you to spend money on expensive training programs. And you don't have to bust your budget to pay top dollar to recruit "the best and brightest" talent either. Building a …
Remarkable customer experiences begin with moments. How to transform even the most common ones
Life is lived in moments. And it is what we do with those moments that determine the quality of the memories and the impact of certain experiences on our lives. Many of the moments we have swiftly get classified as "no big deal." But if you seize the opportunity to transform even the …