A while back I stopped everything I was doing to go and watch the latest episode of Red Table Talk on Facebook Watch. It's a short talk show based out of a room in actress Jada Pinkett Smith's home. I'd seen one episode before. But when previews of the newest episode featuring Pinkett Smith's …
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Customer experiences transform even the most reluctant people into raving fans. Here’s how
To get your product and services to stand out, especially in a crowded market, you either have to do different activities, or you have to do the same activities in a different way. Increasingly, companies are using remarkable customer experiences as that point of differentiation. It makes smart …
How to use video marketing to attract, convert, and earn more loyal customers
"This little light of mine. I'm gonna let it shine. This little light of mine. I'm gonna let it shine. Hide it under a bushel, no. I'm gonna let it shine. Let it shine. Let it shine. Let it shine." When I was a kid, we used to sing this song at church. And like with most things, the lesson …