Jerod Morris is the founder of Primility, where he blogs and podcasts about balancing pride and humility in our daily lives.

He’s also a host of the podcast Assembly Call, a live post-game show that occurs after each men’s Indiana University basketball game.

These are both projects and communities that he’s been building and nurturing over the past few years in addition to his demanding day job.

We can learn a lot from Jerod on many fronts, but especially when it comes to turning your passion into something that’s meaningful for a devoted audience.

Key points:

• Why it’s easier today to start a project than ever before
• The danger in waiting for the “perfect time” to start something
• The benefits of getting started on a project quickly (even with little preparation)
• What will keep you going when you lose a little motivation
• The proper way to use fear to your advantage
• Why it’s important to give your projects and business a grander purpose
• What you should be focusing on instead of traffic when building your online presence

Listen to the 25-minute episode here:

Watch the episode here:

Show notes:

• The Assembly Call
• Primility
• Midwest Sports Fans
• Copyblogger (now Rainmaker Digital)
• McConkey movie
• Jerod’s line from a movie

I Am the One Challenge:

Apply the key lessons from this episode with this challenge question on “Getting Started.” I prepared a worksheet for you to help you think about and answer the challenge question for your business.
When you grab this worksheet, you’ll have access to each worksheet for every episode as well.

Get my worksheet

Once you’ve got your answer to the challenge question, tell me about it in the comment below!