Have you ever had one of your dreams come true? Remember how wonderful it felt when something you’ve wanted and worked towards for so long finally became a reality? You can help your customers have that feeling. If you are in a position to make some good happen for them, do it. They’ll certainly be extremely grateful to you, and it’ll be something they won’t soon forget.
Tips in this section
23. Solve your customers’ problem
24. Know your stuff
25. Add value
26. Do what you say you’re going to do
27. Exceed your customers’ expectations
28. Be a purple cow
29. Be consistent
30. Be accessible
31. Always be one or two steps ahead
32. Give your customers what they didn’t even know they needed or wanted
33. Give your customers an easy button
34. Make common inconveniences more convenient
35. Respect your customers’ time
37. Automate
38. Educate
39. Teach your customers something new
41. Be relevant (evolve with the times)
42. Let your customers customize their experience
43. Give your customers something one-of-a-kind
47. Move and inspire your customers (tug at their heartstrings)
